• Extensive experience of New Product Development and Marketing in the UK garden and World agrochemical market.  

• Flair for devising creative and novel marketing techniques on a firm strategic basis.

• Recruiting, training and motivating highly effective marketing teams.

• Highly developed interpersonal and presentation skills both in writing and face to face.  

• Adept at handling the media and public relations.

A successful Marketing Manager with a technical background and extensive experience of all aspects of brand and product marketing in the garden retail and agrochemical industries in the UK, West Europe and the USA.  He has worked for the past thirty years for well known companies such as ICI, Zeneca, Miracle Garden Care and The Scotts Company (the leading garden chemical company in the World, with brands of Miracle-Gro, Weedol, Levington, Evergreen, Osmocote, Lawn Builder, Round up, Roseclear and many other well known names in the garden market).  He has worked alongside top advertising, promotion and design agencies together with the gardening media and press.  Over the last 17 years, he has built up a large range of contacts through out the garden industry.  An industry which he is proud to be associated with.  Appointed in January 2001 as Secretary to LOFA, the Leisure and Outdoor Furniture Association.